The fact that low-carbon lifestyles are both healthier and cheaper gives politicians plenty to work with.
If low carbon lifestyles were in fact cheaper then we\’d all be doing it, wouldn\’t we? There wouldn\’t be any fuss about taxes, subsidies, forcing people to do things, legally binding treaties and all the rest.
The incentive to go low carbon would already be there: it\’s cheaper.
The very fact that we have taxes, subsidies, forcing people to do things, legally binding treaties and all the rest is proof perfect that low carbon lifestyles are not cheaper.
Unless, of course, you want to argue that a lower standard of living is cheaper. Something which is both true and jaw droppingly obvious but perhaps not something that you really want to say out loud and thus frighten the voting public.