Let me correct that headline for you

This:

Families who want to travel abroad during the half term break are having to pay almost 70 per cent more om average than they would the week after, according to fresh research that highlights how parents are being stung by travel companies.

Should read:

Families who want to travel abroad during the half term break are having to pay almost 70 per cent more om average than they would the week after, according to fresh research that highlights how fixed supply and variable demand interact.

4 comments on “Let me correct that headline for you

  1. This comes up on every governors’ meeting about absences. At least one of them goes off on a rant about evil holiday companies and how they should be forced to charge the same all the time.

    I do try to explain, but they are mostly labour theory of value people.

  2. Presumably if there was no price differential there would be a shortage? As companies would have no way of reducing demand at a fixed price at peak times. So instead of being able to go on holiday in the half terms and holidays, parents could miss out entirely if they didn’t make the quota of holidays available. I bet they’d moan about that too.

  3. Yup. Travel outside of school holidays, the travel companies barely cover their costs.

    Should do what Germany does, Munich doesn’t start the summer break until after, IIRC, Hamburg is back at school.

    Yes, I did used to work in intarnational tourism with large numbers of German teenage customers…

    Massive discounts are given outside of school holiday times. The discounts end during school breaks. Can’t think why.

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