Bit odd some lefty complaining about this:
Breastfeeding bribes? What a grubby little idea
Encouraging breastfeeding is one thing, but handing out shopping vouchers feels patronising and pointless
For the basic current lefty contention is that the State knows what we should do better than we do. We should not smoke, drink only in extreme moderation, transfats are the very devil and so on. And we should be nudged into the good behaviour by said all knowing State.
Bribes or fines, either way. So, why isn’t this just Nudge at work, under the guidance of those all seeing beings that oversee our lives?