And so the campaigners come full circle

Campaigners and nutritionists said the study showed how alcohol contained “hidden” sugars which could contribute to a series of health problems.

Aseem Malhotra, a cardiologist and science director of Action on Sugar, a campaign group, said: “The amount of sugar in some of these alcoholic drinks is really quite astonishing.

“I enjoy the occasional drink as much as anyone else but it is clearly better to choose the option with the least amount of sugar as the evidence for added sugar being the number one health villain in the diet grows ever stronger.

“Evidence reveals that a moderate amount of red wine, which is comparatively low in sugar, may actually protect against cardiovascular disease and this is my drink of choice.”

So we’re all to be limited to the “occasional” (ie, one small one every blue moon) glass of red wine, all in the name of toxic sugar.

Next they’ll be telling us that fags are laced with fructose no doubt.

14 comments on “And so the campaigners come full circle

  1. Action on Sugar, a campaign group? A fake charity I am guessing.

    I have been reading on claims about Cambodian genocide and American bombing. The cause of the genocide is always the same – the Americans – but the mechanism always changes.

    Some people just have a fixation that no dose of reality can shift.

  2. The use of the conditional is becoming the bane of our lives.

    So many things that could be bad for us. I shall worry when we have proof and they say ‘is’.

    If I leave my house this morning I might get run over by a rogue bus driven by an elf.

    I console myself with the fact that despite all the shit that these people tell us is going down, we live on average twice as long as 200 years ago.

    Amazing isn’t it?

    Incidentally, occasional is relative. I take it to mean several times a day. And I own some very big glasses.

  3. Not sure how they are hidden sugars, pint of beer has ~150 calories. There is a reason it’s called a beer belly.

  4. Incidentally, occasional is relative. I take it to mean several times a day. And I own some very big glasses.

    In hospital for some tests recently the nurse asked about my drinking and read from a script. When I pointed out that there aren’t many days that go by without having a drink she asked if I drink all day, every day. When I said no she smiled and said “occasional”.

    But then the last time I was in we had had a very good conversation about CAMRA (she is a member) and the merits of the various local brews and pubs.

    Then there’s this:

    “I enjoy the occasional drink as much as anyone else but ….

    The old “some of my best friends are gay so therefore I cant be an authoritarian bigot” self justification.

  5. The campaigners have a point, in that some of the more heavily advertised ciders have been turned into alcopops by the addition of extra sugar. There’s a local cider in East Kent known as Rough Old Wife, which doesn’t have that quality. In fact, many locally produced dry ciders have nearly all the sugar fermented out, which means that they kick like a mule. If you get the chance, pop into Brogdale Farm, near Faversham and pay an extended visit to the Tiddly Pom.

  6. Somehow I’m not surprised that a “activist” is also a champion of red-wine, and would absolve it from whatever campaign he/she is a proponent of at any one time.

  7. Strangely enough, I can sympathise with such a study ( although Sherry is a stupid target, have they not heard of “fortified wine” and how far back in history it goes?).

    Modern industrial ciders are indeed little better than alcopops as KR Lohse states. A glowing example is Somersby, by Carlsberg, brewed in Croatia. It really is like drinking Red Bull or some similar beverage. There is only the vaguest hint of apple or pear ( produced from concentrate,of course).

    We also have had the explosion in “Radlers” over the last couple of years. The German and Austrian brewers hit on the properties of flavouring beer with lime or blackcurrant ( in Austria there is a lemonade called Almdudler, it’s a bit like having “lager and Tizer”) and the big brewers such as Heineken have latched onto this big time. True, some of them are very refreshing, but again it is turning industrial and the alcopopolisation of beer. It also made me smirk that at last Heineken have acknowledged such a concept as “lager and lime” or “lager and black”.

  8. @ K.R.Lohse
    That started years ago, before the “word” alcopop was invented when Allied Breweries took over the three biggest cider-makers in Somerset, Devon and Norfolk and made them produce mildly alcoholic appleade. I presume that the marketing director expected the beer-drinkers’ girlfriends to drink it.
    Basically, family-owned companies generally produce good cider (not always to my taste but if it is to their’s and that of their customers, who am I to object) but once commercial interests that are not purely cider-oriented take control quality stops being a priority. Look what’s happened to Merrydown since it was taken over. Bulmer’s still isn’t too bad (although I find modern Strongbow a bit watery) but that is because it had more value as a stand-alone brand (and to a North-Easterner nothing competes with Newcastle Brown) but I have noticed a reduction in quality – it is just good enough to keep people buying it at a significant price discount to family-made ciders.

  9. If these weird monomaniacs can restrict themselves to the occasional impertinent press release then they can be safely ignored. But you just know they’re itching for legislative action.

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