Snack manufacturers are enjoying a boost in sales in American states that have decriminalised marijuana.
Possibly that minority who have never had the munchies but other than that?
The four-year compound annual growth rate of snack sales in these ten states is 7.2 per cent, compared with 6 per cent where cannabis remains illegal, a report by the market research company Nielsen found. The same rate of growth for confectionery is 2 per cent in decriminalised states and 1.3 per cent in illegal states.
Nielsen concluded that decriminalisation of the drug “presents big opportunities for the American food and beverage market, particularly for the snack and confectionery category”.
An academic study published this year appears to support the findings.
There is no other explanation for the McDonald’s cheeseburger after all…..