A national jazz radio station has attracted record audiences after the owners announced its closure and replaced the DJs with a musical loop.
OK, great, so what listeners want is jazz, not DJs. An interesting finding and one that many other radio stations might do well to copy.
However, the station\’s closure prompted a backlash from music fans. The latest Rajar figures show the “dead” station attracted a record audience of 407,000 listeners, an increase of 40,000, during the last quarter.
A Facebook campaign has been started to revive the station, which ceased broadcasting finally at midnight, March 31 with Don\’t Worry, Be Happy by Bobby McFerrin.
Eh, the Facebook campaign wants to go back to the format which attracted fewer listeners?
Finally, I know what the purpose of Facebook is then. It\’s for the idiots to go to and leave the rest of us alone.