Figures released by Visit Britain showed that 4.9 million out of 25 million people who left Britain\’s shores in 2008 will try and save money by choosing a domestic setting.
Alastair Sawday\’s, which publishes the Special Places to Stay books featuring upmarket and quirky B&Bs, reported an increase of nearly 70 per cent in hits on its British website this year.
The change in the fortunes of sterling, which has dropped by 13 per cent against the euro in the last two months, also means that more tourists are coming to Britain from the continent to make the most of cheaper prices. Holidaymakers are now receiving less than one euro to the pound.
Sian Brenchly, a spokesman for the tourism agency, said: "We have found that the economic situation is making people take another look at holidays at home.
It\’s difficult to think of holidaying in Skegness as a benefit of anything at all but there it is. By having an independent currency we can indeed provide a fiscal boost to the economy without having to either tax or spend.