Guardian ad targetting

Seems to be getting better: they\’ve managed to identify that I\’m reading from Portugal and thus serve me up a Portuguese ad.

But perhaps not quite good enough yet: it\’s for a restaurant 200 km away…..

1 thought on “Guardian ad targetting”

  1. I re-ip’ed our London office as part of a rebuild, and our geo-targeting declared we were in the US. Google found we were in London straight away however 🙂

    Real geo-targeting requires a deep knowledge of the underlying public and private infrastructure: doing a whois on the requisite IP blocks really is of very little use 🙁

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