Dear God, they’re really going for it, aren’t they?
We have no physiological need for refined sugar: before the 16th century we managed with tiny amounts of it. In fact, all the glories of Renaissance art and thought were created on just a teaspoonful of sugar per head per year. But by the 20th century sugar had become ubiquitous. And its industry had become so powerful that it had penetrated the heart of governments. The sort of access sugar barons enjoy was exposed when Bill Clinton famously interrupted an Oval Office assignation with Monica Lewinsky in 1996 to take a phone call — the call was from one of the Fanjul family who control much of sugar production in the electorally key swing state of Florida. (The Fanjuls have played it both ways: another brother was one of George Bush’s top fundraisers.)
Isn’t that just so absolutely fabulous? She’s using the Fanjuls as an example of the power of Big Sugar. What is the effect of Big Sugar in the US? It keeps domestic prices high: about twice the world price in fact. To the benefit of the Fanjuls: and, presumably, reduces the amount of sugar that Americans consume.
In fact, it’s that very Big Sugar that actually creates the High Fructose Corn Syrup, HFCS, as a way of getting around that high domestic sugar price.
So, as her example Ms. Lawrence is using someone doing exactly what she wants someone to do: raising the price of sugar and thereby reducing consumption.
It’s just joyous, isn’t it?