At Apple’s September 9 event, during which the company unveiled its latest slate of products, Adobe executive Eric Snowden managed to offend a slew of women across the internet as he presented Adobe’s photo editing tools on the new iPad Pro.
Hmm. What was he doing? Sticking nips on Hillary’s tits or something?
Of the many ways he could have demoed the new technology, Snowden chose to edit a photo of a woman to make her go from unsmiling to smiling — this at an event where women (and, notably, persons of color) were almost entirely absent from view.
Changing the woman’s face to a smiling one — and thus one that appears more pleasing to an onlooker’s gaze — was seen by some commenters as an act symbolizing male entitlement and sexism.
There’s a well-known trope of a harassing male stranger asking women on the street to smile — and it was digitized by Adobe during the presentation. In the digital world, though, the subject is not asked to smile, but forced to through technology. The imagery made a lot of people uncomfortable.
Clearly there’s a lot of people who are stark staring mad out there.
I’m not writing to accuse Adobe or Apple of being consciously sexist, but I want to know if Adobe and Apple ever take a hard look at their ethical standards when they are in the pursuit of profit.
Have we hit peak first world problem yet?
And wasn’t Ezra supposed to be bringing us the future of news or something?