More Than Half Links Shared on Twitter Are Never Clicked: Study
Over at Forbes I get to see where traffic is coming from. There’ve been a couple of times that something goes viral on Facebook. Takes days and days as the link spreads through the network. Peaks and troughs in time zones as it spreads around the world and so on…..and hundreds of thousands of clicks, a million if something really travels.
On Twitter, not so much. A link and a retweet from say Marc Andreessen (500 k followers) might mean a few hundred click throughs to the original article. sure, that’s not going viral but it’s an indication of how many do click through to a link…..