It’s cool to hate Taylor Swift. She’s a social media pariah, the punchline of every meme, a living snake emoji. Her new single Look What You Made Me Do was jeered into the charts , making it to number one and breaking records on its way. Her new album is to be a treatise on reputation, and boy could Swift deliver a TED talk on that subject. She’s become universally despised to the point where it’s taboo even to admit to feeling sorry for her. One is allowed to concede that 1989 had a few bangers but that’s the limit.
Swift became synonymous with the snake emoji thanks to one fateful subtweet by Kim K. Her spat with the Kardashian-Wests is what has earned her most of her bad reputation – she’s a liar who got what she deserved, right? Case closed. But it’s naive to think good old-fashioned karma is all that’s at play in the Swift saga.
Swift is not the first snake woman. Since the Old Testament, society has sought to discredit and vilify women by associating them with the scaly and the slithering. It’s the oldest trope in the book – from Eve to Medusa, the snake has always been a faithful misogynist device, used to destroy female reputation.
Good looking young woman becomes at least decamillionaire through popular beat combo.