Which part of whose campaign is a little more difficult to work out of course:
For a heart-stopping hour, it appeared a nation’s collective worst fears had come true.
On Black Friday on Britain’s best known and busiest street, packed with Christmas shoppers, commuters and school children, it seemed that terrorists had struck. At 4.37pm, hordes of people on Oxford Street were convinced they had heard the sound of gunfire and explosions.
It was a false alarm, but whatever they heard – or for that matter didn’t hear – prompted a stampede for cover. Shoppers ran for their lives, certain they were under attack.
But that is the point of a terrorism campaign. To strike terror into the heart of the population. Thereby gaining leverage as people fuck it up themselves without anyone having to do anything.