But men and women are exactly the same, right?

Something’s brewing: behind the rise of women’s teas
From cuppas for period pain to a breastfeeding blend, teas for women are everywhere. Should we believe the flowery hype?

14 thoughts on “But men and women are exactly the same, right?”

  1. It’s New Age meets New Evil.

    Which is a nice line but their is little new about either evil or eco-flummery.

  2. “The authors investigate gender shopping styles across countries and explore whether differences between male and female shopping styles are greater than differences in shopping styles between consumers across countries…The results of a survey on shopping behavior across 11 countries indicate that men and women are evolutionarily predisposed to different shopping styles. Counter to the convergence hypothesis, differences in shopping styles between women and men are greater in higher-gender-equality countries than in lower-gender-equality countries. Empathizing—the ability to tune into someone’s thoughts and feelings—mediates shopping style more for women, while systemizing—the degree to which an individual possesses spatial skills—mediates shopping style more for men. Results suggest that gender-based retail segmentation is more strategically relevant than country-based segmentation.”

    http://journals.ama.org/doi/abs/10.1509/jim.17.0096?code=amma-site

  3. “Results suggest that gender-based retail segmentation is more strategically relevant than country-based segmentation.”

    Yeah, here’s a thought, find a store layout, and stick with it. Stop moving the fucking stuff about, you bastards. You’re just wasting my fucking time.

  4. Yeah, here’s a thought, find a store layout, and stick with it. Stop moving the fucking stuff about, you bastards. You’re just wasting my fucking time

    I reckon it’s this, more than any other single factor, that is driving the rise of internet shopping: the interminable traipsing around looking for where the fuck they’ve moved it to today.

    The cheaper prices being just a bonus.

  5. @Gary Taylor

    +1

    Summary: men hate shopping and want it done asap.

    I’d like a some “Men Only” checkouts.

  6. @DuckyMcDuckface

    Stuff moved as it increases sales of other SKUs by exposing them to customers.

    Tesco et al have net profit of 2.5-3.5% and need to drive sales to sustain low prices.

  7. Bloke in North Dorset

    When it comes to shopping nothing’s changed: Women browse, men hunt.

    +1 on the men only checkouts.

    Better still men only self service checkouts. Too many oiks have started using them and women still don’t have their purse or CC ready. And while I’m on a roll a coupon free lane. Sainsbury’s are worst, people always have lots of coupons that don’t work.

  8. @ Ducky
    A couple of weeks ago I asked my wife before going out “Do you want anything from Tesco?” – I couldn’t find it where it should be nor in any logically justifiable alternative so went to the HelpDesk (that is a plus for Tesco) and the lady didn’t know “it’s been moved”. After a couple of minutes the computer told her that it was underneath the eggs …
    Why?
    The cost in my time of searching and watching her search was umpteen times the value of the item.

  9. @BiND

    CC – I have in hand in queue; then pop it halfway into reader whilst scan/pack.

    @john 77

    I look for male checkout operators and standing operators

  10. @ Pcar
    Generally a good idea but one of the best check-out operators in my local Tesco is there because he has a problem withn his hip that the wonderful NHS should have cured years ago so he cannot stand up.

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