You highlight once again the massive problem of food waste, with one third of produce thrown away (Report, 21 August). A large part of this is due to supermarket special offers such as three for the price of two, which pressure people to buy more than they need. How much of supermarkets’ profits are made by persuading people to buy too much food, which either increases the problem of obesity or of food waste? It is time to consider making this type of special offer illegal.
God Forbid the oiks get cheaper food because reasons….
And as to profits – offering more goods for the same price is usually not entirely profit enhancing. Secondary effects might be, greater footfall, advertising, reputation for bargains, getting rid of soon to be out of date stock, all those sorts of things. But offering more goods for the same money not so much, not directly.
In fact, if we account for it straightforwardly, profits purely on selling at regular price v profits on selling 3 for 2, we’d probably find that between none and a negative portion of profits come from such deals.
But, you know, So, So, Guardian