None of this should be a surprise, because Hallmark movies, as cloying and saccharine as they are, constitute the platonic ideal of fascist propaganda.
She seems to think that blonde heteros are fascist. Which would be rather a surprise to the Japanese fascists, Chinese, Italian, Spanish, Paraguayan and Portuguese versions of that political theory.
Really, someone ought to point out that the Aryan blond gods thing was Nazi, not fascist.
Hallmark movies, with their emphasis on returning home and the pleasures of the small, domestic life, also send a not-at-all subtle signal of disdain for cosmopolitanism and curiosity about the larger world, which is exactly the sort of attitude that helps breed the kind of defensive white nationalism that we see growing in strength in the Donald Trump era.
Still, it’s critical to be mindful of the role that Hallmark movies are actually playing in our society. The very fact that they’re presented as harmless fluff makes it all the more insidious, the way they work to enforce very narrow, white, heteronormative, sexist, provincial ideas of what constitutes “normal.”
It’s easy to spot fascist propaganda when it’s goose-stepping Pepe-the-frog memes. It’s a lot harder to notice how it’s working when it’s tied up in Christmas cheer and suggesting grinchhood of anyone who questions the rigidity of its worldview.
Fascist doesn’t mean what Amanduh thinks it does. But then very little in this world does accord with Amanduh’s beliefs.