But despite the recent attention, some say the rise of Parler fits into the larger history of American conservatives and their relationship with the media.
“This follows a pattern of what the right wing has done [since] the rise of talk radio in the ’80s, and then through live cable TV, and then the rise of social media,” Lawrence Rosenthal, the chair of the University of California Berkeley’s Center for Right-Wing Studies, told Recode. “In each case, what you found is that the right wing gives up on participating in mainstream media and creates an alternative universe.”
Parler is just the latest iteration of this phenomenon, Rosenthal explained.
I guess that’s one way to put it.
As it’s grown, Parler has become a way station for hate speech and misinformation that Twitter and Facebook wouldn’t allow. The site is also where many Trump supporters are spreading the false narrative that the 2020 presidential election was rigged. The burgeoning influence of Parler is part of a broader trend of fringe outlets like One America News and Newsmax hoping to reel in an audience of Trump loyalists, especially after he leaves office.
Another might be that as the Woken SS take over a place then normies go off somewhere else.