The nearby town of Bruton was already beginning to draw artists, musicians and designers as a weekend retreat when Hauser & Wirth opened the showroom, along with holiday rentals and an artists’ residence at Durslade Farmhouse, in 2014.
Soon, Bruton found itself described as the “new Notting Hill” in the pages of British Vogue, no less, with luminaries such as theatre impresario Sir Cameron Mackintosh, fashion designers Alice Temperley and Phoebe Philo, filmmaker Sam Taylor-Johnson and legendary photographer Don McCullin setting up home there.
Six years on, the picturesque town at the western end of the Cotswolds has become the most searched-for destination for prospective property buyers. Searches for property in the area leapt by 72 per cent this year, according to new data from Rightmove, the UK’s biggest property website.
No. Blimey, it’s only one over from Shepton Mallet. Lordy be, it’s close to Frome. We might say it’s by Cranbourne Chase, or even the Dorset Downs, but the Cotswolds stop well north, up by Bradford on Avon at the very latest.