Target has been celebrating Pride Month annually for more than a decade and this year’s prominent displays have included onesies and rompers for newborn babies along with other apparel for children of all ages.
Female-style swimsuits that can be used to “tuck” male genitalia led to a backlash on social media.
If it makes money then capitalists will do it – if it loses they won’t. Well, after trying it out at least.
Sure, niche brands will often find a market but mass market ones? Gotta go where the balance of the market is. This is actually going to be an interesting test. Bud and Target. Is the balance of that mass market running the rainbow flag way? Or anti- it? Because how that money flows is going to tell us and then change the behaviour of those brands.