Lauren Tousignant, Jezebel’s interim editor in chief, told 404 Media that Jezebel was told “brand safety,” the fact that advertisers don’t want to be next to the type of content Jezebel was publishing, was “one of the biggest factors” that led G/O to stop publishing the site and lay off its staff. Tousignant said that a couple of weeks ago, the ads sales team asked if it could remove Jezebel’s tagline—“Sex. Celebrity. Politics. With Teeth”—from the site.
So the progressive left has been running all sorts of campaigns to make sure advertisers do not advertise with sites that the progressive left do not like. Advertisers have been hearing don’t advertise with things that people might not like. This is then the fault of the advertisers if one of the things folk don’t like – might be controversial – is progressive content.
Cakeism.
“The closure of Jezebel also underscores fundamental flaws in the ad-supported media model where concerns about ‘brand safety’ limit monetizing content about the biggest, most important stories of the day—stories that create huge traffic because people read and share them,” Jezebel staff said in a statement from its union, the Writers Guild of America. “A well-run company would have moved away from an advertising model, but instead they are shuttering the brand entirely because of their strategic and commercial ineptitude. Jezebel was a good website.”
That’s fine, Hunnies. I hear there’s a well known progressive feminist website address going cheap. So, buy it and charge folk a subscription fee to read it. I think you’d actually get enough from a Go Fund Me to run for 6 to 12 months too. Play off that outrage. Of course, you’ll probably have to drop the union conditions to be able to keep it going after that….
As Carrie says: “In effect, then, online yahoos effectively get to censor what journalism is and isn’t funded”
Yep. And who invesnted the tactic?
Jezebel, along with her husband, instituted the worship of Baal and Asherah on a national scale. In addition, she violently purged the prophets of Yahweh from Israel, damaging the reputation of the Omride dynasty.[5][6][7][8] For these offences, Jezebel was thrown from a window to her death. Her corpse was trampled by Jehu’s horse and then eaten by stray dogs, just as the prophet Elijah had prophesied.
God wills it.
Mendelsohn’s oratorio covers this. quite a laugh